Everyone knows the importance of setting daily, monthly and yearly goals. As NPTI Florida (Orlando/Tampa) personal trainers, we’re constantly revisiting our client’s health and fitness goals to establish the right plan and steps to get them where they want to be. But when it comes to our own personal and business endeavors, we often forget about the importance of setting goals.
Whether you’re a beginner or experienced personal trainer, setting effective goals is crucial for your career’s success. NPTI Florida helps students and Trainers stay focused with teaching how to create realistic goals for your personal training career.
Three Important Goals to Set as a NPTI Florida Personal Trainer
Before you start marketing your personal training services to new prospects, it’s important that you set specific goals designed to keep you on track.
Your goals give you a sense of direction and purpose. Without them, you may not know how to bench mark your marketing efforts. As a personal trainer, NPTI Florida recommends setting three separate goals short-term, long-term, and yearly revenue goals.
1. Long-term Goals
Long-term goals give you direction, a better understanding of possible roadblocks, and a sense of greater purpose. These are specific results you’d like to achieve over 2 to 5 years of running your Personal Training business.
Long-term goals should be reviewed on a quarterly basis this will fire you up and encourage you to take review and make corrections to stay on track.
If your end goal is to run your own Personal Training business with other trainers working for you, you can then break this long-term goal into several, smaller goals to achieve this monthly and make adjustments accordingly.
2. Short-term Goals
Short-term goals allow you to “stay on track” with your daily tasks so you know exactly what you have to do to achieve a specific result within a daily or weekly goal.
One of the most effective approaches for short-term success is by setting end of month goals. By doing so, it becomes much easier to determine which actions you must take daily to move you forward and reach your desired outcome monthly.
For example, if your goal is to sign 6 new clients this month, you simply break this goal up into daily, and weekly tasks to determine how many prospects you need to speak to and assess to convert into new paying clients.
3. Revenue Goals
We encourage establishing a monthly, Quarterly and yearly revenue goal.
Revenue goals as a personal trainer are determined by how much you need to earn on a yearly basis to run the business and pay personal living expenses. If you want to gross over $100,000 a year, you would need to charge clients $60 an hour/session and bill 40 hours a week on average.
You can then divide that number by 12 to determine how much you’ll make per month, in this case, $10,000 a month. To make things even more clear, divide $10,000 by 30 to see how much you need to make each day to hit your yearly revenue goal.